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pure powder

Pure Powder are the largest heli ski specialists in the UK with over 35 years of experience in sourcing the ultimate powder skiing adventures. 

A family owned business, Pure Powder holidays operate world wide including Alaska, Austria, Canada, Chile, France, Japan, Sweden and Switzerland. 

Holmlands have been working with Pure Powder since 2015, providing video production, photography and social media services; as well as providing the business with a platform to showcase their exceptional holiday experiences through our events - enabling the team to engage directly with a core target demographic of ski enthusiasts. 

Our production work for Pure Powder has included capturing high quality content of their heli ski adventures in Canada; shooting on location in Northern British Columbia at one of their most popular lodges, in addition to capturing materials from their report based 'warm up weekends'.  


Our photography and video work has helped to enhance their digital assets bank for offline marketing purposes, website use and social media assets. 


We have also helped capture images for their guest to act as mementos from their holidays with Pure Powder - so customers can look back and reflect on their holiday of a lifetime in years to come.   

Our video work has delivered various assets including ski focused content, lodge life videos, testimonials, trailers and a behind the scenes look at the Pure Power holiday experience. 

You can take a look at some of the ski photography captured by Holmlands in the image gallery below, which includes a mix of action, lifestyle, profile and and behind the scenes shots at the Cariboos Lodge, alongside a sample of photographs taken in Sun Peaks resort - a pre heliski warm up trip for guests looking to find their ski legs before their week long heli ski adventure. 

We have also provided Pure Powder with video editing support over the years, working with pre-cut video materials to  create more bespoke edits for the UK market. 

Through our events, we have provided Pure Powder with big screen advertising, exhibition stands, virtual reality experiences and more. 


Our social media services has included audit of their channels and training for staff, helping to equip their team with a deeper knowledge and understanding of social media best practice. 

Check out the video playlist of some of our video production work for Pure Powder below. 


Pure Powder Cariboos 2024 © Cameron Ross Hall - Holmlands LR (26).jpg
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